For the sixteenth time the Business Superbrands award-winning brands were honored at a gala event held at the Budapest Music Center this year.
In 2023, around 500 consumer and 500 business brands were successful in the selection and earned the title of Superbrands and Business Superbrands.
In Hungary, the Superbrands award has represented the essence of all the positive factors associated with brands since 2004: it indicates their outstanding market recognition, popularity and financial stability. Five years after its launch, the Hungarian Superbrands Program extended the qualification to brands in the business sector with the introduction of the Business Superbrands Award which recognizes the most successful brands in the business-to-business (B2B) sector. Superbrands is a widely recognized brand of high quality and the international program recognizes consumer and business brands. Each year the award is decided by a 40-member independent jury of marketing and management experts following a multi-stage pre-selection process.
The company’s Managing Director stated: “Winning this award year after year shows that Kapos Atlas consistently delivers high quality to its customers.”